Track Mafia

Rosie Lee Creative

Client:
Cory Wharton Malcom
Team:
Paul Ricketts We’ve been with Track Mafia from day one, handling their branding and supporting with graphics for events and collaborations. Led by our good friend and frequent collaborator Cory Wharton-Malcolm (aka Bit Beefy), Track Mafia is mixing up London’s running scene with a focus on speed, fun, and inclusivity.
        Cory’s journey from non-runner to London Marathon finisher sparked the creation of Track Mafia, where runners of all levels come together to push their limits. With weekly sessions at Paddington Rec—rain or shine—the crew’s all about breaking PBs and building community.
        What sets Track Mafia apart is its spirit. It’s not just about running fast; it’s about the sense of belonging, the drive to improve, and the relentless pursuit of speed. Week after week, runners return in their signature black kit, chasing times and enjoying the ride




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