Nike Young Director Awards

Nike UK

Rosie Lee Creative

Client:
Nike UK

Team:
Rob Midson

My first official brief from Nike UK was to develop an identity for the Nike Young Director Awards. Writers were asked to submit a treatment on an A4 sheet, with the winners receiving both a cash prize and funding to bring their ideas to life.
        This project, along with the next one, The Ball Must Die, really set the tone for our relationship with Nike and shaped how we approached creating storytelling-based narratives for all our work with them in the years that followed.

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